About Us

Our Mission

To offer a wearable reminder of transformation amidst a world of mass production. It's about supporting you in your personal evolution, creative expression, and authentic living. Whether you're in recovery, transition, or simply remembering who you are beneath the conditioning, Whitestone is here to remind you that your journey, your frequency, and your glow are worth honoring. Because when you wear your transformation, you embody it—and the world feels you differently.

Jeffrey Grubert

Created with Frequency

Every Whitestone shirt is more than just clothing—it's a transmission between your evolution and the art that made it possible.

Born in late-night studio sessions in California, each design originates from hand-painted glow art created in states of recovery, surrender, and creative flow. Artists like Jeffrey, who turned addiction into art, grief into glow, and suppression into expression—building a practice from the ground up that helps others wear their transformation. At 26, addiction almost destroyed him. At 40, he picked up a paintbrush again. At 50, he encoded frequency into fabric.

What started as personal healing became a movement: wearable frequency art for people in transformation.

Encoded with Intention

Whitestone is built on a foundation of intentional creation and ancient wisdom.

Every design begins as original glow art—paintings that reveal hidden layers under blacklight, metaphors for the transformation we all carry inside.

Each shirt is a bridge between the unseen (frequency, intention, energy) and the tangible (fabric you wear, colors you see, symbols you carry).Through this practice, Whitestone creates clothing that doesn't just cover the body—it reminds the soul.

We work with

1

Ancient symbols —

Tree of Life, sacred geometry, cosmic patterns used for millennia as frequency carriers

2

Intentional creation —

Art born at 2am when control falls away and flow takes over

3

Limited production —

Never mass-produced, always encoded with purpose

The Founder

Jeffrey Grubert is an artist, author, and frequency architect who turned his recovery journey into wearable art.

After struggling with addiction at 26 and spending two decades suppressing his creativity, Jeffrey rediscovered art as medicine. His work explores the intersection of emotional intelligence, ancient symbolism, and energetic frequency.

His offerings include:

Whitestone Fashion — Wearable frequency art encoded with intention.

The Art of Letting Go to Glow — A book exploring 110 emotions as creative fuel.

1:1 Coaching — Guiding men and creatives through transformation.




Father of three. Former entertainment industry professional. Now helping others turn their transitions into transformations through art, storytelling, and wearable frequency.
"This is not a brand. It is a broadcast. Wear your glow. Let the field respond."

A Movement, Not Just Fashion

Whitestone is worn by:

  • Creative Visionaries — Artists who see clothing as self-expression

  • Spiritual Seekers — Energy healers and conscious creators

  • Men in Transition — Those awakening to new identities

  • Transformation Warriors — Anyone who's done the inner work

When you wear Whitestone, you join a community that understands: what you wear is a frequency choice, not just a fashion choice.